Gst in Malaysia

Goods and Services Tax (GST) GST is a consumption tax based on the value-added concept. GST is imposed on goods and services at every production and distribution stage in the supply chain including importation of goods and services. The GST implementation is part of the government’s tax reform program to enhance the capability, effectiveness and transparency of tax administration and management. The Government has not determined the implementation date of GST in Malaysia. Presently, the Government is actively involved in providing awareness and knowledge on the concept and rules regarding GST implementation.If GST is implemented, the Government will provide ample time between 18 to 24 months for the businesses and industries to prepare themselves for the implementation of GST. At the moment, the government has not fixed the GST rate to be imposed in Malaysia. Nevertheless, the social and pricing impact studies conducted by the Ministry of Finance indicated that the suitable GS T rate is in the range of 4%. GST is a more comprehensive, effective, transparent, and business friendly tax system. GST can overcome the various weaknesses inherent in the present consumption tax system.The inherent weaknesses under the present tax system are the cascading tax, double tax and pyramiding tax, tax erosion and leakages through transfer pricing and other means. Besides that, GST is expected to increase tax compliance and is easier to administer in view of its self policing method. Besides that, the businesses are required only to submit simplified tax returns based on prescribed formats. All records and documents relating to the relevant transaction are required to be kept in the business premises for audit by the GST auditor.How does GST work? GST is charged and collected on all taxable goods and services produced in the country including imports. Only businesses registered under GST can charge and collect GST. GST collected on output must be remitted to the governmen t. However, businesses are allowed to claim the input tax credit through the following mechanism and method:- i. GST collected on output (output tax) is deducted against the GST paid on input (input tax). ii. If there is excess, the amount shall be remitted to the government within the stipulated period. ii. If there is deficit, businesses can claim for refund from the government. GST can only be collected by persons who are registered under GST and the tax shall be remitted to the government within the stipulated period. In principle, the GST is not a cost to business as the GST paid on the business inputs can be claimed as tax credit. As such, it is estimated that the cost of doing business will decrease by an amount of RM4. 3 billion inclusive of a saving of RM1. 4 billion by exporters on their business inputs.The reduction in the business costs will make the local products and services more competitive in the domestic and international markets. In addition, the GST is expected t o improve tax compliance and is easier to administer due to its self-policing feature. With GST, bureaucracy in the government’s delivery system will be significantly reduced. Based on a GST rate of 4%, it is expected that there will be a price reduction between 0. 08% to 2. 71% in respect of eight components of goods and services.With this price reduction, the rakyat will benefit from the cheaper goods and services such as clothing and footwear, basic food, communication, furnishings, hardware and maintenance, transport, housing, water, electricity, gas and fuel. The tax burden borne by the rakyat and consumers is expected to be lower compared with that under the present tax system. This is due to the reason that various basic needs such as rice, sugar, flour, cooking oil, vegetables, fish, meat, eggs, and essential services such as public transport, private education and health, residential properties and agricultural land are not subject to GST.What are the measures undert aken by the government to ensure a smooth GST implementation? The government will give the businesses ample time to be ready for GST implementation. GST awareness and education programmes will be conducted on an on-going basis until the GST is implemented. In its effort to disseminate GST information to the general public, the government has set up a Customs call centre which will be operational at Kelana Jaya, Selangor.In addition, various industry guides will be issued as guidance to the industries relating to the GST treatment and procedures pertaining to specific industries. The Customs Department will conduct visits to business premises to provide assistance and advisory services to ensure that businesses fully understand the GST rules and procedure. The government will also ensure that the GST computerization system is fully operational before the GST implementation. The test run for the pilot project relating to the early registration process will be conducted six months befo re the GST implementation date.

A Long Way Gone: Ishmael

Ishmael Beah was 12 years old when the opposing army, The Rebels, attacked his small town, Sierra Loene. Ishmael fled leaving everything important to him behind. His family, home, and possessions were all gone. With only his brother and nine friends, he ran away. For two years they stayed away from the rebels walking from town to town looking for their lost families. Ishmael lost 8 of his friends and eventually his brother along the way. With only Alhaji left they were found by the army and made to fight or be killed. They used their rap and hip-hop skills to remain popular between missions. To these two gentle-hearted boys killing became a way of life. At the age of sixteen Ishmael and Alhaji were chosen to be removed from the fighting by UNICEF. Upon arriving at the rehabilitation center two boys were killed with hidden knives and guns because they were rebels. The others didn’t care that they too, were forced to fight. This didn’t come as a surprise to the workers; the kids had been doing it for most of their lives. Ishmael entered therapy with kind young women named, Esther. After many months of vigorous therapy Ishmael opened up and finally accepted his new life. With the help of Esther and many other individuals, Ishmael found an uncle of whom his father rarely spoke about and went to live with him and his family. He was enjoying meeting his long lost relatives when he was invited to go to a conference in San Francisco for kids who survived terrifying things and wanted to educate others about it. He was chosen out of millions of kids to speak about child soldiers. He immediately agreed at sent his forms away to the conference officials telling them he was coming. He had problems getting a passport but that was quickly taken care of by the workers from his old rehabilitation center in an effort to help him. He attended the conference and met a kind, rich, woman who helped him and a few friends he met adjust to the city and the constant action that they weren’t used to. When he got back from San Francisco he was shocked to realize that the rebels had taken over the city. Terrified that he would be recognized and killed or that he would have to fight once again Ishmael looked for a way out of the city. He found one and risked being one of the many shot just for being on the street. Ishmael contacted the woman he had met at the conference and she agreed to let him live with her until he could find a way to make money. Ishmael was one of the lucky people who got out of the war, some kids weren’t as fortunate. A Long Way Gone is a true story about a real boy. It’s horrifying that kids as young as nine are being forced into a war they want no part of in order to survive.

Type 1 Diabetes

Type 1 diabetes is a disease that affects the pancreas and causes the islet cells in the pancreas to not secrete insulin. Since the body is not producing any insulin, your blood glucose in uncontrolled and becomes extremely high, this is known as hyperglycemia. Hyperglycemia causes the body to feel exhausted; it can affect your eyesight and other issues. People that have diabetes have some form of getting insulin, whether it is from a pump, or injections. But sometimes with this make-shift way of getting insulin, too much is given and blood glucose levels drop too low, this is known as hypoglycemia.Hypoglycemia makes you dizzy, shaky, and makes your vision seem like there is lights flashing everywhere, making it difficult to read or focus. There are not many known risk factors for type 1 diabetes, but some include defects in your genes, such as the HLA region and the insulin gene (Adams 2011). Other causes of diabetes include having a family history, or having respiratory problems ri ght after birth. But with these risk factors, none of them are highly likely and are not great risk factors. In this form of diabetes, the target cells are your bodies T cells and B cells.The exact cause of diabetes is unknown but studies have shown that there is a defect in the immune response, leading to further issues and developing into type 1 diabetes mellitus. Once the cells have been affected, they have problems with apoptosis and pass through their checkpoints even though they are damaged cells. These damaged cells then keep growing causes a growth of bad cells and leading to disease (Creusot and Fathman, 2004). There is no current cure for type 1 Diabetes, but they are trying to undergo gene therapy and find ways to maybe fix these cells before they become fatal and cause disease.The current study took all of this into account and conducted different tests to see how hypo and hyper glycaemia affected children’s academic skills. Previous studies have found that extrem e levels of glucose on the brain, affects neural functioning because the extreme amount of sugar makes the neuron work so much harder to burn that sugar, and then the neuron overworks itself and dies out. Previous studies have also shown that severe hypoglycemia has different effects on learning depending on your age, when you developed diabetes, and how severe your glucose was.Other studies have found that children with early onset diabetes have troubles with mathematics and verbal short term memories are linked with having hypoglycemia. Continuing to have poor glycemic control can lead to more severe learning problems down the road as well. The study aimed to focus on groups that had early onset diabetes and groups that did not have diabetes at all, and to see how their learning capabilities differed between the two groups. Having type 1 diabetes has shown to have a negative effect on your academic skills, making it harder to read, or focus or poor critical thinking skills.The pur pose of this study was to try and figure out if there is a way to stop these cells from being damaged before disease occurs, and if there are any other risk factors in diabetes that play a role on children’s academic skills. Methods The study composed of two groups at first, one group was children with early onset type one diabetes that either have or have not had a history of severe glycaemia, and the second group consisted of children that had neither dyslexia nor diabetes. The first group contained 63 children, averaging age of 9 years old and was composed of 31 females and 32 males.That group was then broken down into two groups, one group was children that have had severe hypoglycemia in the past, forming the SH+ group, meaning that those children did have a history of severe hypoglycemia and contained 37 children, and the other group was consisted of children that have not had a history of hypoglycemia in the past, forming the SH- group of 26 children, making it a total of three groups at the end (Hannonen et al. , 2012). The group of children that did not have type 1 diabetes, composed of 90 children, 52 males and 40 females, also averaged at 9 years old.The first two groups were screened at various diabetes clinics in Finland, and chosen based on their qualifications. The third group had been watched since birth, so that their language and learning could be studied. They had been drawn from families that had attended maternity clinics. The groups were observed while they were in third grade, in the spring semester or in the summer. There was no level of difference between sex, age or IQ level, only whether they had diabetes or not (Hannonen et al. , 2012).Before the procedure took place, the parents and the child both had to give consent, and the parent had to fill out a detailed family history sheet of certain learning disabilities and medical history of the child. The whole assessment of the children lasted around two hours, and each child was given a break after each hour. Prior to the assessment, the children with diabetes had to test their glucose levels, and their glucose level was required to be between 4 and 18 mmol/L to partake in the assessment (Hannonen et al. , 2012).This study took various people to try and figure out what similarities and differences they saw, to figure out the specific effects of type 1 Diabetes on academic skills. In the assessment, they tested IQ, vocabulary, comprehension, and some design related tasks. These tasks were used to view the academic skills of the children, and what effect having type 1 diabetes had on the results. They also tested reading skills, spelling, mathematics, and the speed of verbal counting. If the child fell below the 10th percentile, they were to be considered to have a learning disability in that skill (Hannonen et al. , 2012). ResultsAfter comparing the SH+ and SH- groups, the study found that there was a significant difference in spelling skills when compared to the group of children that did not have diabetes at all. In mathematics, the SH- group performed worse than the comparison group. The study also found that there was no significant difference in skill level between the SH- and SH+ group, showing that whether you have experienced severe hypoglycemia often does not have a great effect on your academic skills compared to those who do have frequent low blood sugars. Spelling was one of the greatest differences in the SH groups and the comparison group.The SH+ group showed 35% failure, the SH- group showed 39% failure, compared to the comparison group who only showed 11% failure in spelling words. This study showed that the longer that the children had diabetes, even only a few weeks longer, their spelling and mathematic skills would progressively become worse as their lives go on. The study though also showed that children who had experienced hypoglycemia as an earlier age performed better in mathematics than those children who exper ienced this later in age, but this was not tested with other academic skills. (Hannonen et al. , 2012). ConclusionThe current study proved to be true that having early onset type 1 diabetes, does have a 7somewhat negative effect on your academic skills. In most of the assessments done, children with diabetes proved to do approximately at least 10% worse than children that do not have diabetes. Another study done by Rhitta Honnonen, showed that the verbal skills of children with type 1 diabetes was â€Å"significantly worse† than the compare group of children that did not have diabetes.This study showed almost the same results as the other study, in the fact that type 1 diabetes does have a significant effect on children’s ability to spell, and speak. There are not many studies that have tested this, and even the two studies that I looked at were from this year, but I suspect that many more studies will be done. I do agree to an extent with these studies that having ty pe 1 diabetes can affect your academic skills, but I only think this is true if you are experiencing hyperglycemia at that moment.I was diagnosed with diabetes in 5th grade, but I math and reading have always been my best subjects so my personal experience goes against what the study has to say. The only time I have run into issues is when my blood sugar does fall low and then I start to have major problems reading and seeing straight. I read somewhere that doctors were trying to make type 1 diabetes a learning disability, and have children that have type 1 diabetes in special classes and I do not agree with that.I believe that more studies will be done to prove that even though having type 1 diabetes might cause some road bumps, it is not a learning disability in itself. The only flaw I saw in the study was that the researchers did not keep consistent with some of the tests. When looking at whether experiencing hypoglycemia at an early age had an effect on mathematics, I think they should have also looked at whether that had an effect on other academic skills such as reading or spelling. This study was very helpful and I hope to see more similar to this one.

National Student Survey Essay Example | Topics and Well Written Essays - 1000 words

National Student Survey - Essay Example The qualitative research involves only a small number of respondents, statistical significances and the confidence levels are usually not performed on the raw data for this type of research. The quantitative research mostly uses a random sample and usually involves a large number of respondents. This type of research is undertaken to draw conclusion about the whole population. (Smith, 2000) The advent of the internet and the falling costs of personal computers have expanded the realms of possibilities for the researcher in their choice of research techniques, and in particular, methods for conducting research surveys. (Schonlau, Fricher et al. 2001). It wasn't very long ago that online surveys weren't considered an effective means of data collection and were seen with suspicion within the marketing research community, mainly, because the online population was not considered sufficiently representative of the population at large. Perceptions have changed overtime with the increase in internet penetration, online research has now become increasingly prominent and is considered as effective as other mail surveys, and interviews (face-to-face and telephone interviews). Advocates of online survey argue that they have distinct advantages over traditional data collection methods. The greatest strengths of internet surveys are the potential to colle... The advantages they offer are: - Online surveys consume less time than traditional methods which can take a long time to implement due to separate and distinct phases of design, data collection, coding and analysis. - Incur less cost and are cheaper to conduct as it has no outgoing or return postage and other administration costs - Easier to conduct - The output produced is comparable in quality to other data collection techniques such as postal surveys etc - It is possible to target a diverse range of potential respondents in terms of geography and industry background. - The sample size can be kept moderately large to take advantage of the lower marginal cost per respondent. - Can be conducted with a convenience sample where the respondents themselves select themselves into the survey - Cost per response decreases with the increase in sample size, so a large sample size can be selected to ensure that the sample is representative of the population - Access to high-income, high-tech, professionals. These and other business people are normally difficult to identify and reach via other methodologies. The greatest strengths of internet surveys are the potential to collect a large amount of data in a relatively short amount of time, and the elimination of the necessity for researchers to enter or process the data. Electronic survey content results may be no different than postal survey content results, yet provide strong advantages of speedy distribution and response cycles [Yun & Trumbo, 2005; Swoboda, et al., 2001] Analysis and Discussion Every survey methodology has its negatives and online surveys are no different. There are problems associated with online surveys that go beyond

Gnostic Metaphysics, Epistemology, and Ethics Assignment

Gnostic Metaphysics, Epistemology, and Ethics - Assignment Example For the Gnostics, therefore, the first cause of reality is a transcendental pure spirit that is nothing like what we know, it is a transcendental pure spirit that we can’t conceive with our senses. However, for the Gnostics, unlike many monotheistic religions like Christianity, the first cause of reality, the unknown God, is not a personal being; the first cause is an impersonal pure spirit. To account for the multiplicity of reality, especially the material reality, the Gnostics held that God did not create or fashion reality, the way Christianity teaches, but that the cosmos as we know it emanated from the undefined infinite. The Gnostics, therefore, are in some sense pantheistic, for they hold that everything emanated from the unknown God, and therefore everything has a spark of the pure spirit, unknown God. The Gnostics hold that Aeons, which are deific beings who exist between the pure spirit and human beings, are spiritual realities, and not material. One of the Aeons is the Demiurge, and according to the Gnostics, the material reality was created by the Demiurge and not by the undefined pure spirit directly. To account for how the spiritual Demiurge created the material reality, the Gnostics claimed that, the creation of the material world resulted from a flaw or a sin on the Aeon Demiurge. For the Gnostics, therefore, the material reality is flawed because it res ulted from the flaw or sin on the Demiurge (The Gnostic Worldview, web). For this reason, therefore, Gnostic held that nature is dualistic: the spiritual reality and physical reality. A critical look at the Gnostic Metaphysics shows that the main merit in the Gnostic view of reality lies in the Gnostic scholars attempt to account for the material world. The Gnostics, however, did not give a convincing account of the origin of material reality.  

Traffic Gridlock in New York Essay Example | Topics and Well Written Essays - 500 words

Traffic Gridlock in New York - Essay Example This letter will begin with the statement that as the traffic gridlock in New York continues to bring the city to a grinding halt every single day of the week, Mayor Bloomberg has done his best to try to solve the traffic situation. One of his traffic easement programs includes the building of more bicycle lanes in our city. There are currently 255 miles of additional bike lanes around the city. But it is little used because native New Yorkers are not aware of the bike lane program of the city. The researcher tells that he cannot help but feels saddened by the fact that New Yorkers continue to face daily gridlocks that adversely affect the local economy. The author feels even worse when he realizes that no amount of government programs will be able to help ease the situation because the government lacks the advertising and promotional skills to make sure that their bicycle programs get out the most number of New Yorkers. Although 66 percent of New Yorkers believe that the bicycle lan e is a good idea. It appears that not everyone in New York owns a bicycle. That is why the researcher was more than happy to learn about the Paris style Bike sharing network that the city is working towards implementing. Under the bike sharing network, even people who do not own a bicycle can participate by simply â€Å"renting† a bicycle at specific points within the city and then parking it at a similar terminal at their point of destination. With all of New York reeling under the rising costs of gasoline, the bike sharing idea does not sound like a bad thing.

Separation of Powers Essay Example | Topics and Well Written Essays - 1500 words

Separation of Powers - Essay Example Montesquieu echoes Aristotle's arguments that having the mixture of the traditional governing bodies would balance the power and authority. Further more, he references Aristotle in his book by saying; "The inhabitants of a particular town are much better acquainted with its wants and interests than with those of other places; and are better judges of the capacity of their neighbors than of that of the rest of their countrymen. The members, therefore, of the legislature should not be chosen from the general body of the nation; but it is proper that in every considerable place a representative should be elected by the inhabitants" (Montesquieu). Aristotle, Montesquieu, and Locke all support the notion that civil society originates when, for the better administration of the law, men agree to delegate legal functions to certain officers. They are all against a "monarchy" government as it does not support a civil society. It by definition corrupts the individual who is given all of the power. Both Aristotle and Montesquieu allow for a balance between the oligarchy/monarchy and the democracy by allowing an "executive" element who's function is to balance that of the legislative/democratic element. 2) Aristotle believed that there were three classes. At the bottom were the farmers, laborers, and poor. As this class of people did not have the leisure time to pursue education, they would make a meager ruling class. The ruling class Aristotle argued should be comprised of the leisured classes, and the "middling element". He clarifies that the governing body with a larger "middling" element is more stable as they relate best to both of the extreme elements and are less concerned with power so as not to become corrupt. This combination of the "leisure class" and the "middling element" Aristotle referred to as citizens; "Citizens are distinguished from other inhabitants, such as resident aliens and slaves; and even children and seniors are not unqualified citizens (nor are most ordinary workers). After further analysis he defines the citizen as a person who has the right to participate in deliberative or judicial office" (SEP) Montesquieu viewed class as an outcome of the ability of the legislative body. He acknowledges that people are born into different circumstances, but argues that "the laws should disguise as much as possible the difference between the nobility and the people, so that the people feel their lack of power as little as possible" (SEP). In other words, the nobility who are likely the majority of those elected to be in the governing body should exercise care in order to not alienate those subjected to their rulings. When they fail to do so, the nobility will lose its spirit of moderation, and the government will be corrupted. 3) Montesquieu believed that "it is the masterpiece of legislation to know where to place properly the judicial power" (SL) According to Vile, Montesquieu was not the first philosopher to separate the judicial from the legislative but rather his writing was published at a time which

Marketing plan Essay Example | Topics and Well Written Essays - 500 words - 12

Marketing plan - Essay Example The main design of the portable toilets is cube and wave products in Europe and US respectively. As a worker in the company, I would propose to the management to invest in portable bathrooms since they have the resources and the required technology and personnel. The bathrooms should be designed as the wave product but should be installed with showers and mirrors with a base that is not slippery. It should also have a good drainage in the essence just as the portable toilets have a tank that is then emptied. The water from the bathroom is then recycled and used in the toilets and by doing so the company will create a good image since it is eco-friendly. The roof of the portable bathroom should have a solar panel that will be used to heat the water. The bathroom lending or purchasing price should be equivalent or lower when introduced in the market as the portable toilets. The current global economic crisis is a negative factor for the company but if it export in countries that pay more in the foreign exchange market there will be more profits thus an opportunity to trade

Immigration in the US Essay Example | Topics and Well Written Essays - 1000 words

Immigration in the US - Essay Example Many Americans are of the view that the growing crime rates in America is caused by the growing immigrant community in America. At the same time, American authorities are not ready to accept the allegations against America’s changing immigration policies. In their opinion, majority of America’s immigration policies remain the same even though the security measures were strengthened because of growing terrorism related problems. In this paper, I argue that racial profiling exists in current immigration policies of America. Immigration to America was intensified in the nineteenth century because of industgrial revolutions in America. â€Å"Majorities of immigrants came during the 1820s - 1890s were mostly from Ireland and Germany. Famine and poverty in Ireland, and political upheaval in Germany brought about five million immigrants† (Immigration and Industrialization in the Nineteenth century). Mexicans were another prominent community which started to migrate to A merica in the nineteenth century because of poor domestic administration, low wages, poverty, increasing population etc in their home country. The proximity of America with Mexico helped Mexicans to cross the border legally and illegally. Moreover, racism was prevailing in America in the nineteenth century which forced them to accept immigrants only from Christian countries and block people from all other countries. â€Å"Racism against the Asians were much worse than anything seen on the east coast and in 1882 the United States even passed a law prohibiting Chinese laborers from entering the United States at all (The Chinese Exclusion Act of 1882)†(Anderson). However, the scenario has changed a lot in the twentieth century after the abolitions of slavery and racism in America. Many Hindus and Muslims from India, Pakistan, Sri Lanka, Middle East etc like countries started to migrate to America because of various reasons. These diverse communities never bothered to integrate i nto American culture. They spoke their own languages and celebrated their own celebrations. Thus, American culture started to disintegrate as a result of diverse population. Rouse et al. (2010) have pointed out that â€Å"one of the primary concerns raised by many Americans is that the influx of immigrants has a potentially negative effect on American culture, particularly if these immigrants are not willing to conform to the American way of life† (Rouse et al., p.860). American culture is entirely different from the cultures of other parts of the world. Irrespective of the differences in religious beliefs, people of different religions stayed in harmony in America until recent times. However, the scenario has changed a lot after 9/11 incident. Even innocent and well known Muslim people are undergoing severe harassments in America at present. For example, India’s former president and world famous nuclear scientist APJ Abdul Kalam and Bollywood celebrity Shah Ruk Khan f orced to undergo body scanning in American airports recently. â€Å"It is worth mentioning that when former President Dr. APJ Abdul Kalam boarded and Air India flight on September 29, 2011 at New York’s JFK Airport, he was frisked twice† (US airport security measures and double frisking of Kalam). At the same time Christian dignitaries from other countries are not facing such harassments in American airports. The above facts clearly suggest that racial profiling is currently going on in America in the name of terrorism. Arizona has

Reviewing Healthcare system in Abu Dhabi Research Paper - 1

Reviewing Healthcare system in Abu Dhabi - Research Paper Example However, among them, The Ministry of Health Authority-Abu Dhabi, Emirates Health Authority (EHA) and Dubai Health Authority (DHA), are the primary authorities (Koornneefa, Robbena, Seiari d, e & Siksekf, 2012). The healthcare standard is extremely high in the country and therefore, the government spending in the sector has also been high. The total expenditure by the government in this sector from 1993 to 2003 was around $436 million. The World Health Organisation (WHO) stated that in the year 2004, the healthcare segment of the country constituted of 2.9 percent of the gross domestic product. It was identified that cardiovascular diseases were the major reason of death in the country and accounted for 28 percent of deaths. Other major causes of diseases and deaths are congenital abnormalities, injuries, accidents and malignancies. According to World Bank, Abu Dhabi and Dubai are considered to be the 3rd and 2nd most admired medical destinations in this region, apart from Jordon (Koo rnneefa, Robbena, Seiari d, e & Siksekf, 2012). High-quality medical facilities and doctors are available in UAE. Due to the high percentage of expats, foreign medical staffs and doctors are available in the country. This also prevents difficulties for the tourists from the western countries in any treatment proceedings. The most contemporary hospital in UAE is the Rashid Hospital, which is in Dubai. The country also has excellent maternal hospitals where all the deliveries are done by highly trained doctors and medical professionals.

Shagri La Advertisement Analysis Essay Example for Free

Shagri La Advertisement Analysis Essay One of the hallmarks of modern capitalism is advertising, helping fuel the economy by motivating buyers and supporting sellers. A prime promotional tool includes television commercials. It has become apparent over the years that television ads heighten peoples interest in products. Taking this into consideration, television advertising today has overwhelming influence on consumer purchases and   attraction to services. The consumer mind frame is largely weighted by what advertisements encourage and coerce people to buy, do and even believe. A television ad concept is not difficult to actualise, but creating an affective one that will excite audiences is. Television is firstly a visual medium and secondly auditory, allowing short stories to be told by advertisers. This medium allows for maximisation of the creative potential. Brand History Shangri-La is a premier hospitality provider founded in 1971 in Singapore. Its name was inspired by James Hiltons legendary novel Lost Horizon, which encapsulates a placid haven in the Himalayas mountains, called Shangri-La, which cast a spell on its residents. Today, Shangri-La composes of over 70 deluxe hotels and resorts in key cities in Asia Pacific, Canada and the Middle East. Apart from providing hotels and resorts, it has also established spas and luxury serviced apartments. Based in Hong Kong, Shangri-La has plans to expand globally with advancements under way throughout Asia, Europe and North America. The vision of Shangri-La is to be the first choice for their guests, colleagues, shareholders and business partners, with its mission to delight their guests every time by creating engaging experiences straight from their hearts. Target Audiences Instead of highlighting the usual comforts and amenities of the hotel, the ad tries to work on the subconscious level of the consumers. The man is neither familiar with nature of wolves nor with the terrain. This means that ad is not designed for regular loyal customer and Shangri-La is confident of retaining them with its service. Furthermore the ad characterizes a man fighting alone in an adverse condition rules out family as target. Its primary aim is to attract new customer especially working class who are rich enough to spend but are skeptical of service provided. This tactic used is to convey quality   which uses a very fine experience from human life. It is safe to consider this ad to be reaching out to the niche market of business men of middle to upper class stature. However, also not to mention anyone who is willing to pay the price for comfort as well. Objectives Of Commercial The advertisement is excellently scripted and shot to keep viewers glued to the screen when watching it   for the first time. Creatively crafted with such brilliant cinematography and accompanied by an empowering original music piece composed by Bruno Coulais. Audiences would not figure out that this would be a commercial for a hotel until the ending of it. The symbolism used in this ad creates a lasting impression on the viewer’s mind. The ad is designed keeping in view the consumer’s perspective and expectation away from the hotel. Depicted in the commercial is a   man with backpack and equipment that symbolizes a career oriented customer. This person is in an unknown place for work related affairs. He is tired in his endeavors and looking for a place to rest and rejuvenate, namely a hotel or a resort. Wolves are generally associated with sinister and wicked activities and here they depict hotels and resort. It is common perception that hotels and resort charge expensively   and have lot of hidden charges but most of them fail to deliver the value for money spent. The customer doesn’t trust the wolves (hotel) and when he finally gives in to his fatigue, he gets unexpected, friendly and customized treatment from the stranger who are the wolves; Shangri-La staffs. Cultural Impacts In recent years, change and adaptation seem to be the norm for society all around the world. Adaptation to sub-cultures is not always the easiest. Habits and culture change are more often than not the hardest to accept. In this case,   the advertisement emcompasses that entirely. With the man lost in a foreign environment, looking desperately for a place to rest. Unable to familiarize himself to his surroundings, he succumbs to settling down in the cold winter snow. Unexpectedly, Shangri-La, depict as the wolves, show up to comfort the stranger. After which, the tagline, â€Å"To embrace a stranger as one’s own, it’s in our nature† is shown. Hence, audiences are able to gather that no matter where you are across the globe, in a foreign environment, Shangri-La will take you in not as a guest but a kin. Creating a ‘home away from home’. Mass Media Theories There are four main theories that are formulated into the advertisement, namely the cumulative effects theory, attitude effects theory, behavioural effects theory. Cumulative Effects Theory It is necessary for an ad to be repeated several times before an individual consumer attends to and processes the message. This need for repetition is the cumulative effect of actual exposure to the message. Message quality is a critical factor in determining whether communication has any effect. The placing of the Shangri-La ad in cinemas before movie screenings and on YouTube allows for this necessary repetitive exposure. The cognitive and affective responses to the ad (e. g, attention, recall, attitude) initially hikes with increasing repetition over time. By placing it in cinemas over a stretched period of time, movie-goers are more exposed to the ads as it is highly unlikely for them to intentionally avoid it. The placement of it on YouTube before certain videos also ensures that viewers are unable to avert the intrusiveness of the ad. With the behavior attitude effects that derive from the Shangri-La ad, the cumulative effects are elevated. Behavior Effects As Shangri-La has already been established as mature in its industry, one of this commercials purpose is to influence its viewers with social appeal. The motivation that leads a consumer towards selecting Shangri-La usually involves actively seeking to satisfy the need of luxurious accommodation. In relation to Maslow’s hierarchy of needs, the ad satisfies the psychological, safety and self-esteem needs of consumers. By reminding travelers that Shangri-La will care for travelers as their own, this ad keeps the consumer feeling a sense of safety, which is an important concern in every traveler’s mind. At the same time, while actively motivating them to pursue luxury accommodation, the ad is feeding their self-esteem need of knowing they are capable of affording premium accommodations while traveling, setting them apart from markets that cannot afford so. It is vital for a ad to communicate possible benefits to a consumer as by doing so, they appear more credible and are more able to influence the consumer’s behaviour and choices. Another factor that affects the consumer behaviour in this ad is the subliminal messages it sends. The subliminal message of this ad was intended to cause viewers to think of Shangri-La as the ideal choice while traveling. After a mind picks up a subliminal message, the subconscious mind will tell a person to obey the message the next time he sees something that relates to it. A consumer that has watched the ad will tend to be reminded of Shangri-La when he travels, creating a lasting retention in their minds. Attitude Effects Attitude is a central focus in the fields of advertising and consumer behaviour. Much of research has shown that consumers brand-related beliefs affect brand attitude formation (e. g. , Mitchell Olson 1981) and change. In addition, recent evidence suggests that consumers brand attitudes may be affected by consumers attitudes towards the advertisement themselves. For ad-evoked feelings to become directly associated with a brand, associative mechanisms have to be present. This result could be an effect on the brand attitude or brand choice or both. The Shangri-La ad is an emotional commercial without much information content but evokes thinking and cognitive activity. The feelings of fear, being taken care of and eventually safety that the audience experiences while being exposed to the Shangri-La ad, over time and with multiple exposures, become associated with the Shangri-La hotel. These associated feelings can also change the symbolic meaning that consumers associate with Shangri-La, as it is now seen as not just a hospitality provider but also a part of travelers’ warm experiences. The association of such feelings with the brand leads to Shangri-Las brand imagery and personality, which leads to consumers developing a more positive attitude towards it. This association also directly affects the attitude and buying behaviour that travelers have toward the brand. Conclusion In a nutshell, the advertisement has proven to be a huge success. Having incorporated the use of mass media theories seamlessly into the ad itself was tantamount to having half the battle won. The final pieces of the jigsaw was fitted when Shangri-La went spot on with their intended target audience as well as excellent placement for their ads. Suffice to say, the burgeoning reputation of Shangri-La has allowed the versatility in their advertisements. It is noticeable that throughout the ad, there is not any one time that Shangri-La had to showcase their facilities or services they provide simply because the masses have already instilled in their minds that the company is in a distinguished class of its own. This unconventional way of driving a particular message across to viewers instead of the typical flaunting and showcasing of products and services brings about something fresh to the advertising scene enables them to take a bigger leap forward in drilling the intended message across to the audience.

Examining Cultural Elements Essay Example for Free

Examining Cultural Elements Essay The following paper will look at the ways a therapist may be able to look upon and treat a family keeping all the cultural and the social boundaries, also known as the ethnocentric barriers aside. When looking at the view of the therapist, it may be important to look at the context of the family theories which have been introduced by sociologists all over the world. This idea was particularly introduced by the GAP or the group for the advancement of psychiatry. The association explained that it may be important for the families to be ascribed roles which are not specified when looking at the family. thus, if in any family which has an increasing amount of conflict, it may be helpful if it is somehow possible for the therapist to ensure that there are not any such roles put forward and emphasized. Note that in such a case particularly in a country with the traditional societal rules, it may be unlikely that such informality and the absence of clear cut roles would be possible. In such a case the therapist must allow for a setting and an environment such that the rigidity formed by the society is minimized so as to ensure an effective functioning of the family. This way neither the societal norms will be completely challenged, nor would there be any difficulty associated with the societal stereotypes. Another aspect which needs to be taken into consideration is that of the process of mystification. This process of mystification has been described as a process by which there are attempts made by one party to keep the other party in an awe state by maximizing the distance that they have between each other. When applying to the family life it implies denying the childs experience by relabelling it. in other words if there is going to a conflict in the family, it may be very likely for the parents to blame the children rather than excepting their own mistakes because they lie in a superior position in contrast to the child. When talking about it with relation to the therapist, making sure that this element of mystification does not occur in a strict family environment where there may be a great deal of respect for the elders may be problematic. However, the therapist, by looking upon at all the aspects of the problem should make sure that such biases are not essentially a part of the experience he encounters when treating the family. perhaps, the therapist can take the family to a different setting, perhaps away from the present place where they are in order to ensure that such a problem does not occur that much. Apart from this, the therapist may also be able to effectively provide for therapy by looking at how the family has and follows the system of double blinds. By this we imply a system in which there are two contractory points. It may thus be very likely for an individual to take up one and not both the points. For instance how boys are told to be tough and at the same time not be harsh with their mothers. These situations imply that an individual can follow only one and thus a family conflict may very likely occur. In such a case, the therapist should easily identify the double bind situation and then allow for a dialogue or a discussion to take place between the related parties. After looking and keeping all the things into consideration there can be a presentation of the values and norms of the societies and then there can be an agreement reached upon. No only this, but an important thing that should be done by the therapists is to carefully observe the way these discussions take place. This would be more and way better than a mere speculation because the therapists may make an increasing amount of assumptions which may otherwise not be made in case of a proper observation. not only this, but it may also be important to note that by observing, it may be possible that other possible forms pf conflicts that occur within the family and may not completely be realized or perhaps are otherwise hidden are highly likely to come up. It should be noted that the observations by the therapist must also be made first and fore mostly, perhaps even before one to one counseling of the families occur. This may be so that there is an absolute certainty that there are no previous biases left for evaluation. Therefore, one may say that there may be numerous ways through which the cultural and societal biases can be avoided by a therapist. First and for mostly can be a clear evaluation of the conflict that occurs in the family with a particular look at the element of mystification as well as double binds. Not only this, but also observing the family to look and obtain additional data may also be very helpful. Reference: How the students’ culture effect their behavior www. literacynet. org/lp/hperspectives/culteffect. html Lyman Stone, How much does culture and lifestyle affect behavior? http://www. helium. com/items/493732-how-much-does-culture-and-lifestyle-affect-behavior What makes lives, what influences Behavior? alcor. concordia. ca/~dwharton/txt/sgt/50. html

Case Study Of Starbucks In Hong Kong Marketing Essay

Case Study Of Starbucks In Hong Kong Marketing Essay Chapter 1: Introduction 1.1: Research Background and Motivation Hong Kong is a cosmopolitan metropolis, it embodies both Eastern and Western traditions. Due to its rich cultural diversity and transnational lifestyle, the city offers a wide variety of international catering which is served in more than ten thousand coffee shops and food outlets. In recent years, the rapid growth of food and beverage industry in Hong Kong draws more attention from public. According to the results of the 2011 Annual Survey of Economic Activities Restaurant Sectors amounted to HK$89,300 million in 2011, representing an increase of 6% over 2010, and 12% over 2009.( Appendix A) Analysed by Food services, in 2010 total receipts of fast food shops increased in value by 8.4% over 2009, this amounted to HK$18,719.6M. Other eating and drinking services increased by 7.4% in value, this amounted to HK$35,100.8M in 2010. (Appendix B) This result obviously shows that snack and beverage industry continues to expand in the market. Coffee is a very political commodity, Roseberry says. Among coffee men, there is a growing interest in social and environmental issues by the coffee roasters of these organizations. Coffee-consuming-world represents a kind of social lifestyle as it is rooted in centuries in the Western countries. Coffee consumption in Hong Kong is 1.1 kg per capita (World Resource Institute). Nowadays, coffee is not just a pure drink for this modern generation, it is also a symbol of new spiritual lifestyle. Eating or drinking in a coffeehouse is not only a demand for coffees quality, taste and convenience, but also pursuit of fashionable leisure and elegant lifestyle. In the popular cultural discourses, Starbucks is described as driving out local coffee shops. It imposes a standardized culture on local communities, and invites consumers into a social gathering place. This culture presents the values, beliefs, customs and tastes produced or practiced by this group of people. (Solomon, Marchall Stuar t, 2008) Snacking with colleagues or friends after work provides a major socializing opportunity in Hong Kong. Young customers prefer to visit coffee shops for leisure time. Even working people are likely to use the coffee shops as their work places. Coffee shops provide an informal setting for social encounters, and more importantly these structured environments do not command a great deal of time or money from the customers, this is a small but significant move to redefine this new lifestyle in Hong Kong. Starbucks Coffee Company is the leading retailer, roaster and brand of specialty coffee in the world. There is a total of 17,003 stores in the world (as of 02 Oct. 2011) and 115 stores in Hong Kong, since its first store launched in Centrals Exchange Square in May 2000. (Appendix C) Starbucks brings the coffee experience to you! This is what Starbucks commits, and indeed, it has established as the linchpins of a desirable coffee shop experience, a systematic influence on the socio-cultural. (Craig J. Thompson,2004) In Starbucks stores, people can be immediately associated with a relaxed and intelligent experience, this is just the image of Experiential Branding which Starbucks creates. Every aspect from the posters to the Starbucks logo gives the experience it intends to portray. It is the calm atmosphere which the brand presents that not only draws people into the store, but also makes people linger and return more regularly! What is Experiential Branding? It is a discipline of how consumers understand and define the brands in terms of the experience they deliver and the lenses through which they are evaluated. Experiences are a fourth economic offering. Pine and Gilmore describe in the Experience Economy in 2003, if the consumer buys the experience, he will spend time to enjoy a series of memorable events and engage himself in his personal way. Good examples are Ritz-Carlton which offers new value to its customers in hospitality experiences by its welcome gifts; and Apple which provides in-store Genius Bars to build a remarkable experience for its customers. Yet in 2006, Robert Passikoff argues in his book Predicting Market Success that the 4P Marketing Mix cannot work effectively without Customer engagement, Customer expectations and Customer loyalty(3C). These initiatives have conspired dramatically to take place of 4P Marketing Mix in todays economic world. Nowadays more and more people focus on quality of life as they are not just living for food and warmth(Pine Gilmore,1998), they are now looking for a higher spiritual experience which is a kind of environmental service to decrease their stress from work. Many researches on marketing management are for strategies, products, services, customer loyalty, customer satisfaction, and so on, but not too many on experiential marketing and branding. Although there are a lot of studies and researches on Starbucks, some other well-known companies are even less researched on Customer Experience in Hong Kong. This research will further the previous study structure to investigate the connections among Customer Experience, Brand Image and Customer Loyalty, and hope to find out how Starbucks carries out its commitment and how it strives to win the customers loyalty in this competitive market. 1.2 Research purposes Western lifestyle has been popular in Hong Kong for decades due to its special historical background. The new generation especially, eats out more often than their parents, and these new consumers have created a huge demand for leisure and carefree consumption places. As a pioneer in most new markets in the world, Starbucks seized the new information in Hong Kong and set up its first store in 2000. By May 2008, it had expanded to over 100 stores without spending much cost on advertising for this market! How actually does it attract these local consumers? Due to the economic development, the improved living standards, Goods and services are no longer enough (Pine Gilmore,1998). Todays consumers expect more from companies than ever before. The consumer environment has been gradually changed into a new experience economy era. People are seeking for a more spiritual than material experience. Catering has changed to a culture and art as customers pursue a modern and playful lifestyle. To survive in this new competitive economy, the company must not only concentrate on market strategies, brand image, innovation features, service quality, decoration and setting, but also a full range of service process planning, so as to create continuous profits for the business. Based on this researchs background and motivation, business operators have emphasis on quality of product, innovation of management, and service differentiation to create the customer experience in this keen competitive catering industry. Tom Peters (2007) believes a good brand image can attract the consumers recognition and enhance customer satisfaction gradually, to obtain customer loyalty by every positive experience. This research targets 10 Starbucks stores randomly in Hong Kong, to explore the customers experience, brand image, and loyalty, so as to find out what consumers experience on this new lifestyle, and gain in-depth understanding to develop effective marketing strategies, and to maximize the customers perceived experiential value. 1.4.1. Customer: It means a party that receives or a person who consumes products or services and he has the ability to choose between different products and suppliers. Robert Passikoff (2006) interprets that usually customers can finally find out below 4P: The Products(services) that they are interested in. The Places this product may be purchased. The Prices are competitive or not. The power and control of Promotion. Though, one important point to be noticed is that a customer does not mean a consumer, as there are External Customer and Internal Customer(Tennant,2001). External Customer is not directly connected to the organization. Internal Customer is a person who directly connects to the organization, and they may be stakeholders. In this research, customer means the person who spends money in Starbucks stores in Hong Kong. 1.4.2. Customer Experience: It refers to individuals accumulating to produce a kind of experience after a period of time or activities, by this experience, a subjective psychological state will be created(Pine Gilmore,1998). In this study, the experience is defined as a subjective mental emotional response, evaluation and cognition to Starbucks. Experience begins with an interaction between the customer and the product or the company(Dinna LaSalle,2003), thus, it cannot happen without the customers involvement. Customers spend time and money to get more memorable or more highly valued experiences (Pine Gilmore,1998), the value of experience lingers in the memories, yet experience results in thoughts or feelings and both can be positive and negative. Marketers manage to develop the positive experience. Moreover, if the company can deliver Value Experience to a customers life, that product or service will transcend its ordinary price to become extraordinary or even priceless! (Dinna LaSalle,2003) For this reason, economists summarized the recent marketing and economic research into happiness as experiences over commodities and entertainments. (Pine Gilmore,1998). Starbucks creates a calm atmosphere inside its stores to attract people to come in, linger and return. It introduces the concept of the Third Space a space other than home and work, where people can spend time studying, working on their laptops, reading, meeting friends or even holding their formal meetings! All stores have leather couches for those people who prefer to relax in comfort, and for those who want a more structured environment to study or work, there is a choice of tables with hard-backed chairs. Just like Starbucks says: Life happens over the coffee. 1.4.3. Brand image: This refers to the enterprise that provides products, services or engaged in community, it also relates to information and subjective impression in the consumers opinion.(Walters,1978) Starbucks maintains a unique coffee culture, as Zhang Xi says in Starbucks: The Kingdom of Coffee (2005), Coffee comes from west, Starbucks originates in the United States, but the culture of Starbucks coffee is from the world. This culture starts at the planting of every single coffee bean, as Howard Schultz persists in coffee quality, then merged with the traditional romantic European style of decoration in the stores, it comes out with a brand new experiential corporation culture, which is so-called today Starbucks Culture. Howard Schultz led a speech from the lectern in Shanghai National Accounting Institute on 3 June 2006, he tells the audience that Starbucks spends very little on advertising or promoting, but Statbucks brand image is recognized by everyone in the world! This is a practical example to explain when Experiential marketing is done right, the brand can be successful without expensive advertising campaigns or slashing its price! 1.4.4. Customer loyalty: This is a kind of satisfaction established by a customers full acceptance at the intended level. It also results in consumption or other derivative positive support behaviour. Customer loyalty metrics can measure how the consumer engages with a new product or service(Robert L. Desatnick,1988). Peter Drucker says, Those brands relying on advertisements cannot be better than those relying on customer loyalty. Thats why without customer loyalty and higher levels of engagement, business cannot be successful. Below are the examples that to recognize customer loyalty is a great profitable factor: Starbucks: Starbucks originally opened in Seattle in 1971 as a store that sold coffee beans equipment. Since Howard Schultz joined the company in 1983, the brand name now owns more than 17,000 stores, in over 55 countries around the world. This is just the best evidence that loyal customers contribute to the rapid growth of the business. Google: Have you ever noticed that Googles IPO price was US$85 on Aug 19, 2004? Today it is worth US$ 655.76 per share, that is an increase of 7.7 times over eight years. Its success has great relevance to its Google Loyalty Programs. Apple: How many people could ever have imagined the speed and growth of Apple? From its annual report in 2011, its net sales amount comes to US$46,333 Million, compared to 2010 which was US$26,741 Million, it has increased by 73% within ONE year. It is not easy to find if Apply offers any loyalty programs or discounts, but indeed Apple can win its fans loyalty through its rapidly changing products! It meets customers expectations and excitement.

My Traveling Adventure :: Travel Paysage Nature Essays

My Traveling Adventure The wind hummed past my head, and I noticed off to my side that the sky was starting to clear and that the water surrounding me was becoming a brighter shade of blue. The features of my destination were quickly becoming more distinguishable with each second that passed. Only fifteen minutes before, the features coming into view had appeared as small white dots across the horizon. Looking at my small digital watch, I noticed that the time was 3:45 p.m., five minutes away from the island of Islesboro. The voyage across Penobscot Bay to Islesboro was one of excitement for me. The excursion to Islesboro started in the coastal town of Lincolnville, Maine. Waiting in the parking lot of the Lobster Pound Restaurant, I frequently saw young children frolicking across the sandy Lincolnville Beach off of Route 1. The smell of freshly cooked seafood and salty sea air mixed together while I sat on one of the bucolic wooden benches along the shore. The Margaret Chase Smith, the Maine State Ferry Service's ship that ventured to Islesboro and back, quickly docked at the end of a long wooden pier strewn with barnacles. The ferry navigated back and forth between eight monstrous black rubber pads jutting out from the water until it finally halted. The rusty metal ramp lowered onto the deck of the ship as cars started their loud engines, intruding upon the tranquility of the scene. My grandfather and I cautiously walked onto the ship after all the outgoing cars had departed. We gave the attendant our tickets and then watched the cars behind us drive onto the ferry like yo ung children following their grade school teacher. After rushing up the water-coated staircase to the observation deck, I instinctively ran over to one of the large, four-foot windows in the observation room. My grandfather approached me and lifted up the heavy glass window. I loved feeling the cool sea breeze rush past me. As a child, I adored scavenger hunts, and the zenith of my voyage was when I rushed up to the ship's fire plan document displayed for general viewing above the ship's main water fountain. I searched the ship with my grandfather for all of the fire extinguishers, returned to the map to observe if there were any that I had missed, and then journeyed again to find the unnoticed extinguishers.

Plato :: essays research papers

Plato was a philosopher who was born in Athens (470- 390 BCE), and was also a student of Socrates. He felt that intelligence and one’s perception belonged to completely independent realms or realties. He believed that general concepts of knowledge were predestined, or placed in the soul before birth even occurred in living things. Plato believed that the cosmos was intelligible, and that the universe was mathematically understandable. He believed that mathematical objects could be seen as perfect forms. Forms, a doctoral of Plato, can be understood as an everyday object or idea, which does not exist in the everyday realm, but merely are existent in the hypothetical realm or reality. Plato believed that truths existed outside the boundaries of our realm, interestingly enough. He was highly influenced by Socrates, and inherited the idea of absolute truths and standards of knowledge. Geometric shapes correspond to the mental world, a universe that exists co-temporarily with the material universe. Material objects are copies of mathematical knowledge and our mind gives us knowledge of ideas. In addition, our sensory gives us knowledge of the material world, what we can feel see or smell. Regarding the sensible world, one that is perceptible by the senses or by the mind, is in direct relation with his doctoral of dualism. Dualism can be seen as the view that the world consists of as two fundamental entities, such as mind and matter, physics and nature. In the intelligible world, things fundamentally consist of as being apprehended by the intellect alone. Regarding sensory objects, he believed that they were in constant change and furthermore were a phenomenon of the physical world; hence they cannot be identified with knowledge.

Unity of a Family Explored in The Grapes of Wrath Essay -- The Grapes o

Unity of a Family Explored in The Grapes of Wrath One would say that on a literal level The Grapes of Wrath by John Steinbeck is about the Joad family's journey to California during The Dust Bowl. However, it is also about the unity of a family and the concept of birth and death, both literal and abstract. Along with this, the idea of a family unit is explored through these births and deaths. As can be seen in The Grapes of Wrath, the Joads are a very tight-knit family. Yet on their trip to California, they experience many losses and additions to their family. In general, Steinbeck's novel abides by the circle of life. When a birth occurs, a death follows, and when a death occurs, a birth follows. However, in The Grapes of Wrath, the number of deaths outweighs the number of births as a way to show the negative impacts of The Dust Bowl. The first birth in the novel occurs in Chapter Eight when Tom Joad returns from jail to his family. Prior to Tom's homecoming, Ma Joad had been deeply concerned about making the journey to California without him, because she did not want the family to break up before the start of their journey even occurred. The idea of Tom Joad returning at this point is considered a birth because the Joad family is now complete. This starts the novel giving the reader a better sense of the closeness of the Joad family. In addition, the first reference to death occurs in Chapter Ten. Grampa decides that he does not want to leave his land and go out west. "'This here's my country. I b'long here...I ain't a-goin'. This country ain't no good, but it's my country'" (152). Once again, as to not split up the family, Ma Joad drugs Grampa in order for the family to place him on the tru... ...by that Rose of Sharon delivers in Chapter Thirty. One would believe that when Rose of Sharon delivers her dead baby, it is a sign that all hope is lost because it breaks the circle of life. However, Steinbeck ends The Grapes of Wrath on a somewhat uplifting note by incorporating one last birth. At the end of the novel, Rose of Sharon gives life to a dying old man by letting him drink the breast milk that she would have used in order to feed her own baby. "She looked up and across the barn, and her lips came together and smiled mysteriously" (619). In conclusion, The Grapes of Wrath may appear, on surface level, to be a novel about an Oklahoma family's trip to California during the Dust Bowl. Instead, when looked at more deeply, The Grapes of Wrath is found to be a story about the circle of life and the way that a family stays together through this cycle.

Qin dynasty Essay

In 247 B. C, the self-proclaimed â€Å"first emperor of china† put together an enormous army of soldiers to fight the wars that ravaged all over china. The emperor seemed undefeatable and fearless, but deep inside he had a huge fear, that is†¦ death. A few years before he sensed the ending of his life, Emperor Cheng decided to recreate his entire army out of clay to protect him in his passage to the underworld. Sacrifices had before been used for grand burials as such where the army would die along with the emperor, but in a time like such the emperor knew this would cause china to be vulnerable and did not want to sacrifice the grand empire he had created for most of his life. This thus led to the creation of the elaborate tomb of the terra cotta warriors and their king. The emperor may have seemed nice to decide not to sacrifice anyone but the truth is many died in order for his wishes to be fulfilled. When he ordered the warriors to be made they did not magically appear from the soil beneath his feet. In order for them to be made he commanded hundreds, if no thousands of skilled artisans to create them. Each soldier needed to be different and represent a certain soldier. The artisan’s lives depended on these soldiers so the work ended up being quite elaborate and detailed. Each soldier, acrobat and archer, along with the horses, was all different, each with their own story to tell. They all had different expressions, stances, outfits, etc. Because of these intricate patterns and details, we can tell that these sculptors were not any joking matter. Human lives depended on each face, and tiny detail to be absolutely perfect and this was very complicated to do since each warrior was made using coiling method (based on archeological theories). No molds were being used, or anything that could make the job easier. Another thing that the terra cotta warriors tell us about China during the Qin Dynasty is that after the emperor passed away he may have wanted to take his empire with him, thus the reason of the huge army as well as other things found in his tomb. Small scales of palaces and buildings he had ordered to be built were also found in his tomb. The reason why this may have happened may have been so that he would have something to rule over in the afterlife. In ancient China it was believed that you continued on into the afterlife as you were when you died, especially where social status was concerned. The higher status you had in life, the closer to Shang Di (the Lord of the afterlife) you would be in the afterlife. Having a complete representation of his empire and the things he commanded, including the terra cotta army, allowed Qin to enter the afterlife with a clear proof of his status that could not be challenged by the lord. The artists that used the terracotta clay were often threatened to be hurt by the king. To make it impossible to be punished for little errors on their work, they made their signatures hard to find on the soldiers. One rule was set though: The artist MUST put his name on the sculpture. Emperor Qin made it his duty to punish whoever didn’t follow this rule, and would kill or mutilate over hundreds of the sculptors every year. With that stress on their shoulders, the workers had no room for error. They had to follow all the rules and could most definitely not stand up for others and themselves. That would be a death sentence in itself. Once the emperor Qin died, the people made it their duty to seal his coffin properly so that he would remain well preserved. Despite the people not having to worry about the king, the people still feared the emperor coming back from the dead, and to the people an angry emperor’s soul would mean bad luck to all the people of the Qin dynasty.

Social Media Academic Essay

English 1020 October 31 2011 Menial Media: Employees Waste Hours of Time on the Internet Many people agree that social networking in the workplace is just asking for disaster and loss of productivity. Having different types of social networks in the workplace could also lead to uncomfortable situations between coworkers that could be bad for business. However, some disagree and believe that these sites can bring coworkers closer together. Not only do they believe it would bring coworkers together, they also say that this could increase business due to the ‘family-like' style that the given office has.Although this may be true in some cases, studies show that the majority of the time, social networking is one of the downfalls of a company because of websites such as Wiki Links, Facebook and Twitter that cause disturbances in the workplace and may even cause some of the company's private information to be leaked. Because social networking sites are such a distraction and cause ti me to be taken away from productivity, they should be banned from the workplace for employees. Bringing social networking into the workplace is sometimes risky for one who is applying to get a job.Employers can research future prospects and see what their online life is like. Although a person may not be able to be completely understood solely by their social networking site, an employer might judge them based off of it. For example, had someone had a picture of themselves tagged online for the public to see, an employer might deem that bad publicity for the company and decide not to hire this person. However, those who apply for jobs have options to set their accounts on private and social networking companies are not held responsible for the material posted. When joining either MySpace or Facebook [or Twitter], the user must agree to the terms of service and to the Web sites privacy policies† (Elzweig and Peeples â€Å"Using Social†). If anything negative happens in t he line of a person not being hired for a job due to a social networking site, that site will not be held accountable. In a few cases this does work out to the benefit of the applier. â€Å"A CareerBuilder survey of more than 2,500 employers, released in August of this year, indicated 35 percent of respondents use social media to promote their companies†(Hunt â€Å"Finders Keepers†).This means that there are endless opportunities for people to find jobs on advertisements of social networking sites. However, a company can also use these sites to see past jobs and responsibilities and check up on their background. Again, this is good for some people, but for others it is a nightmare having to go through their networking site and clear up their information. It is absurd for businesses to meddle in affairs that do not concern them. As long as an employee is doing his job right, then employers should mind their own.Employers who use social networking sites to ‘check u p' or ‘review' their employees are not being considerate to the personal lives of their workers. If, perhaps, an applier has made it past the stage of being handpicked and selected through the unfair means of social networking, he should not be allowed to access his personal networking site during work hours. This is a major distraction that could cause hours of work and productivity to be put off so that employees can update statuses, tweet, and check personal emails. Most business workers admit to spending at least one hour of their work time on a social networking site.Should companies be responsible for paying employees for this hour of free time? Only 10% of business allow their workers to be on social networking sites whenever they please (Schiller â€Å"Employers Crack†). Some argue that these sites are simply ‘mind refreshers' for employees. However, many others make an even more valid point that if a worker really needed a ‘mind refresher', then he should go on a ten minute walk outside: less productivity lost, and much more healthy. Social networking sites cause too much distraction in the workplace and should not be allowed.If the distraction of checking the website a few times a day is not enough, then consider the possibility of cyberfights. Employees upsetting each other over these sites is begging for disaster. Disgruntled employees lead to an unhappy workplace, so why allow the possibility of that to happen? Yes, it could be said that these social networks could lead to a ‘family-like environment', however the possibility for the latter is much more probable. Coworkers disagreeing with each others' personal lives is a major hazard to the stability of the workplace and could potentially lead to an employee being fired or suspended.Embarrassing, childish, and shameful arguments happen over the internet every day. One lawyer speaks,†I don't need the world knowing every time I make a comment [. . . ] there's a l ot that you can do to tweak your settings† (Schaffer â€Å"Online Networking†). What would stop these arguments from happening between coworkers in a workplace? Even ‘friending' coworkers is a potential problem, especially if the operator of the account does not like work or does not like the people at work and forgets the fact that they have been ‘friends'.This occupational hazard could easily be avoided by not allowing social networking sites in the workplace. Social networks are meant for ones personal life; work is not ones personal life, so one shouldn't mix the two. It is a bit of a gray area for most people because they do not know whether they should add coworkers onto their sites or not. Workers should work during work time and play during play time. The two should never be mixed. It is simply unprofessional to have a Facebook page up while at a work desk.There is a right time for everything, and the right time for social networking and communicatin g is for spare time , not working. Social Networking sites waste time and resources for the company. â€Å"If one employee spends one hour of company time on Facebook everyday, it potentially costs his or her employer more than $6,200 per year† (â€Å"Facebook Costs†). This time spent playing on social networking sites is losing businesses money, companies are better off just letting employees go home an hour early without pay while banning social networking sites, than allowing workers to waste this money.Another hazard of allowing personal lives to clash with work lives, is the material that is posted. It is almost too much energy to make sure that the boss cannot see when, â€Å"Called in sick to work- Fishing Day! † is posted as a status. This could end a current career. Once, I worked in a clothing store where a girl called in sick, only to post on twitter a few hours later that she and her friends were having a sleepover. This seems pretty harmless, and al though I did not care, my boss was very upset.She left a memo on the board the next day saying that if people were not going to be smart about what they posted on their social networking sites, then they would be fired. It is also quite a hassle to make sure that no unflattering pictures that shouldn't be seen by a boss, are not seen. â€Å"If an applicant or employee demonstrates a lack of discretion and judgment by posting spring break photos showing himself or herself apparently intoxicated on a [social networking] page, an employer who finds these photos online may consider the photos when deciding [. . . ] to retain the employee† (Baker â€Å"How Far†).Some say that people who are this careless should be fired anyway, but most people are completely forgetful of who they have accepted as their Facebook friend and sometimes just don't think before they post. This scenario could be completely avoided if work and social media were not mixed. The ‘Basic Informati on' section on social networking sites is a factor that could ruin many relationships at work. At work, coworkers probably do not know the entire background detail of many of their colleagues. Easy research could lead to uncalled for prejudices against others.Social networking sites are taken out of context when they are brought to the work place. That is not what they were meant for. Judgmental coworkers may read a fellow workers information and automatically decide not to like them because of the information put. The hasty generalization that is caused by these types of sites are negative because it is hard to get to know someone unless time has been spent with them. Social networking sites allow for the ‘time spent' factor to be taken away and hasty generalization on character to be in place. Even though the benefits of networking are obvious, the process of meeting new people, establishing regular contact and building meaningful relationships, is consistently challengingâ €  (Crappell â€Å"Preparing for Professional†). These sites make it easier to avoid face to face conversation with a person, and just assume that a person is exactly like their online profile. Accidentally talking bad about a ‘friended' colleague on a social networking site might be one of the most horrifying things a worker could do, unless this worker was talking bad about his boss.This isn't considered cyber-fights or cyber-bullying because it was purely an accident, and the gossiped about colleague knows that. For example, posting on Facebook that the man in the cubicle to the right smells bad is not a good idea; especially due to the face that he is bored and on Facebook as well. He sees this and does not want confrontation, so he picks the alternative: The Silent Treatment. Social networking sites cause grown adults to act like children. People argue that this can be prevented by simply paying attention.That, however, doesn't factor in the fact that people for get names every day and could very easily forget the name of the person that sits in the cubicle to the right. Social networking sites are not the places for colleagues to mingle and these sites should definitely not be brought in the workplace if they have the potential to cause this many problems. The viruses that these networks could bring in are often overlooked. Many focus on the loss of productivity, the arguments and the mixture of the office and the home. However, not many workers realize the threats that they could be causing their companies. A recent FBI report indicates that phishing scams are becoming more common on social networking sites through a combination of viruses, hacked accounts, and decoy messages† (Schiller â€Å"Phishing Scams†). Personal information and company information may be accessed through these sights and that is a major hazard for these companies. At a local restaurant, one of the employees got on Facebook and was sharing information w ith a friend. Little did this employee know that the computer was being hacked. She let out way too much personal information about herself and ended up having to get a new credit card and change her Facebook password.The dangers of these sites are unbelievable and the risk factors should be left outside of the workplace. Social networking is a distraction in the workplace that hinders work and can cause dangerous viruses to come through the computer. It causes workers to lose sight of their work while allowing them access to look at other coworkers online. It also allows room for dangers such as company secrets and personal information to be leaked. Social networking is not a good thing for the work place because of the extreme loss of productivity and money that is caused primarily by these sites.It may appear beneficial to the bonding of the company, but socializing time for coworkers should be set up at breaks from work and by voice only, not by a social networking site. Ones wo rk and ones personal life should not be intermingled by these sites. By banning these sites from the workplace, offices will be more efficient, and businesses will be better protected from hackers and spammers. Works Cited Baker, Natasha J. â€Å"How Far is Too Far? Employers and the Use of Online Searches. † Young Lawyer. Feb. – Mar. 2008: 4+. Academic OneFile. Web. 9 Oct. 2011. Crappell, Courtney. Preparing For Professional Relationship Building. † American Music Teacher. June-July 2011: 10+. Academic OneFile. Web. 26 Oct. 2011. Elzweig, Brian, and Donna K. Peeples. â€Å"Using Social Networking Web Sites in Hiring and Retention. Decisions. † SAM Advanced Management Journal Autumn 2009: 27+. Academic OneFile. Web. 22 Oct. 2011. â€Å"Facebook Costs Employers More Than $5 Billion A Year; Security firms warn that Facebook use on the job could be putting a company's network at risk. † InformationWeek 20 Aug. 2007. Academic OneFile. Web. 26 Oct. 2011. Hunt, Kristin Gunderson. Finders keepers: Social Media Strategies Help Find Top Talent. † Journal of Property Management Nov. -Dec. 2010: 36+. Academic OneFile. Web. 26 Oct. 2011. Schaffer, Noah. â€Å"Online Networking: Some Lawyers Sing Praises of Twitter and Facebook, WhileOthers Warn of Perils. † Massachusetts Lawyers Weekly 27 Apr. 2009. Academic OneFile. Web. 26 Oct. 2011. Schiller, Kurt. â€Å"Employers Crack Down on Social Networking. † Information Today Nov. 2009: 21. Academic OneFile. Web. 26 Oct. 2011. Schiller, Kurt. â€Å"Phishing Scams Edge into Social Networks. † Information Today Nov. 2009: 46. Academic OneFile. Web. 26 Oct. 2011.

Freedom in 17th century America

During the 17th century in North America there existed several classes of people. Each class had their own varying of freedom. During this period North America rapidly evolved from an experiment of sorts to a powerful colony with a multicultural immigrant base. As the colony evolved so did the social structures of its people. Whether it was with women, Indians, indentured servants, slaves, puritans or property owners each class had their own distinct version of freedom. The backbone behind the growth of the American Colony was the labor force, which was necessary to harvest such rich and large farms and plantations.During the 17th century this labor force primarily composed of indentured servants and slaves. Many Englishmen came to the new world as indentured servants on seven-year deals where they worked to gain their place and freedom. While under contract they were treated similar to slaves of the time. Like slaves they could be acquired or sold as well as punished corporally. It wasn’t until the latter 17th century when laws were put into place to differentiate between indentured servants and slaves. These distinctions were largely based on race.Though slavery wasn’t nearly as widespread as the next two centuries it still had no bearing on a slave’s life. Slaves of in North America lived with absolutely no freedom whatsoever. Indian and women were two of the other restricted classes within 17th century Indian society. This timeframe was absolutely catastrophic for Indians across the board. The introduction of disease by the European influx of settlers had an apocalyptic effect on the population of the Indians. Many tribes sustained losses as heavy as 90% of their populace.While most Indians have individual freedoms within their specific tribes, as a whole their lands were being stolen and their very survival was at stake. While women in the colony certainly did suffer as badly from disease, that doesn’t mean life was rosy either. Based on the English common law of coverture, women couldn’t even individually own property if married. Essentially anything women owned was actually owned by their husbands by right. Along with not having the right to property they also did not have a right to vote, and were expected to be obedient in a male driven society.On the other end of the freedom spectrum from the aforementioned lie the Puritans and Landowners. While women in puritan society had a similar role as describe above, the men were closer to actual freedom. The men in good standing with their society could do what he practically wanted within the bounds of the puritan norm. However they rather took to persecution within the ranks. The most famous example being the Salem Witch Trials and the circumstances that led to one of the earliest women’s religious leaders Anne Hutchinson. Landowners, when it comes to freedom in the 17th century had the direct opposite experience of slaves.They could vote, earn , and own property at will. Many of our nations forefathers are descendants of these early landowners. Contrary to popular belief even the wealthy ones were more likely to be a hard worker with long hours than British gentlemen that most would imagine. The melting pot that is now modern North America had its roots sown in the 17th century. There were a great many classes of people seeking a new beginning either by choice or need. Whether they were indentured servants, slaves, women, Indians, puritans, or landowners each class had different grades of freedom in their life.

Commitment to Students and Student Learning

1. Committedness to Students and Student Learning: The OCT members are dedicated to showing attention, demoing empathy and passion to pupils They are committed to pupils by endeavoring to understand each pupil and his demands and his abilities which inform the instruction planning. They besides promote diverseness inside and outside the schoolroom to reenforce positive acquisition Members show respect and equitably to pupils to heighten acquisition by provide enabling environment where pupils feel valued, free to portion thoughts and parts. Members encourage pupils to do pick and have entree in the schoolroom which is critical to patterning equity and equity They facilitate pupils ‘ growing by endeavoring to better acquisition installations and schoolroom environment. Members identify pupil ‘s involvement and their strengths in order to assist them develop their acquisition Members are sensitive to the demands of pupils by cognizing what to advance in pupils, accomplishments they need to utilize and how to actuate pupils ‘ larning utilizing differentiated instructions. Students are able to utilize their accomplishments to lend to the development of the communities. 2. Professional Knowledge Forms: Endeavoring and to be current: It is really of import for OCT member to update their professional cognition and remain current in their pattern. There are so many on preparation plans through the Board or the Ontario College which are eligible to members for them to upgrade their cognition. When instructors are current cognition, it improves their pattern and they can easy supply first manus information to their pupil. Understanding and reflecting pupil ‘s development, larning theory, teaching method, course of study, moralss, educational research and related policies and statute law: This involve that the instructor must a better apprehension of his topic, larning theory, teaching method, course of study, professional moralss, educational research and related policies and statute law. The instructor must besides understand the pupil as a whole individual with abilities, failings, strengths, positions and specific demands. It is indispensable for a instructor to reflect on a pupil ‘s acquisition development and place how to better development. 3. Professional Practice Forms: Application of professional cognition and experience: Teachers are expected to use their professional cognition to learning pattern by get the hanging the course of study and teaching method to advance pupil ‘s acquisition, professional cognition is really critical and it is the back bone of instruction. Besides an proverb says â€Å" experience is the best instructor † the more experienced a instructor is the better he is able to use a professional experience to different state of affairss that promote positive acquisition. Appropriate planning and method: It necessary for every instructor in a professional pattern to heighten pupil acquisition by utilizing the appropriate teaching method, carry out appraisal and rating, use assorted resources and engineering to run into the larning demands of every kid. Response to single demands: In professional pattern instructors need to understand each pupil and their single acquisition demands, this will help the instructor to react to the demands of the pupil by utilizing assorted professional instruction method and planning to run into that demands. . Refine professional pattern: All instructors should be brooding practicians. It is compulsory for all members to better on their professional pattern through on traveling enquiry, duologue and contemplation. This will help instructors to detect new ways of making things better. 4. Leadership in Learning Communities Forms: Creation of collaborative and supportive acquisition communities: Teachers should jointly work together as a squad to set about activities that will back up pupils ‘ larning. They should besides work together with parents to supply support for larning community. They should reflect on their activities in order to better pupils ‘ public presentation. Shared duty and leading function: Members should understand the vision of the school and their duties into doing it effectual, nevertheless, they should non merely be involved in the procedure of developing shared vision but brand is a duty to utilize the vision as a usher station in doing determination about learning and larning in the school. Maintain and uphold ethical criterion: Teachers should go on to demo unity, trust in larning communities. They should keep the moral rules of professional moralss by which they set themselves as function theoretical account to pupils, parents and the community in general 5. Ongoing Professional Learning Forms: Committedness to professional acquisition: Ongoing professional preparation is an effectual tool in dispatching instruction pattern and bettering pupils ‘ acquisition. Teacher should go on to develop their professional cognition by reading, transporting out research and reflect on experience. Identify interesting/controversial phrases in each of sphere. 1. Committedness to pupil and pupil acquisition Dedicated in their attention and committedness to pupil larning – interesting 2. Professional Knowledge. Strive to be current and acknowledge its relationship to pattern 3. Professional Practice Polish their professional pattern Apply professional cognition and experience 4. Leadership in Learning Communities Promote and take part in the creative activity of corporate, safe and supportive acquisition communities – controversial 5. Ongoing Professional Learning Acknowledge that a committedness to ongoing professional acquisition is built-in to effectual pattern and to student larning – interesting

Asthma Essay Research Paper AsthmaWhat is Asthma

Asthma Essay, Research Paper Asthma What is Asthma? Asthma is a upset that affects 20 % of Australians in their childhood. It causes air passages to contract doing it hard to take a breath. Symptoms may include loss of breathe in cold conditions, wheezing and whistling. It may happen sporadically in sudden crisp onslaughts. When an onslaught occurs The musculuss around the air current pipe tighten shriveling the air passages. The air current pipe run alonging so crestless waves ( image ) and a mucous secretion called emotionlessness develops doing the cough to escalate and somewhat more painful. What are the Causes and Triggers for asthma? Attacks of Asthma occur due to a obstruction in the bronchial tubing. This obstruction consequences from a cramp that narrows the trachea doing take a breathing trouble for the sick person. Asthma Gun triggers are things that make Asthma worse. Usual triggers are # 8211 ; Respiratory infections eg. Colds, grippe, sore pharynxs and bronchitis Allergic reactions sometimes cause Asthma eg. Pollen, nutrients, dust, animate being pelt or some seed. Air thorns ( similar to Allergic reactions ) eg. Cigarette smoke, gases or dust. Excessive/strenuous exercising can do an Asthma onslaught. Emotional Stress can besides trip an Asthma onslaught. Symptoms of Asthma Symptoms include wheezing from the thorax or a little whistle is heard when inhaling. It # 8217 ; s even louder when expiring. Stringency of the thorax, lung and lung country are closely associated with Asthma. Treatment for asthma There is no remedy for Asthma but there are stairss that physicians take to assist alleviate the symptoms of Asthma. As a first measure physicians try to take or acquire the patient to avoid Asthma triggers such as # 8220 ; carnal dander # 8221 ; ( eg. Fur or hairs ) . These are really likely to trip an Asthma onslaught. Topographic points where animate beings dwell are advised to be kept clear of for a sick person. Since it is impossible to take or avoid all triggers there are medicines that can be tak en. Such as – Anti # 8211 ; Inflammatory Drugs: these cut down puffiness of the trachea and it # 8217 ; s liner. Oral Steroids # 8211 ; Orasone and Pediapred rapidly cut down redness during an onslaught. Inhaled medical specialties # 8211 ; such as cromoyln Na and inhaled corticoids maintain redness from flame uping up. Bronchodilators: loosen up the musculuss which have tightened around the trachea. Adrenergic bronchodilators ( # 8221 ; Beta 2 agonists # 8221 ; ) provide impermanent alleviation but do non handle redness. These are available as an Inhaler or a tablet signifier. Unfortunately the tablets are slower and have a few side affects. Theophylline is available in a liquid, capsule or tablet signifier. This drug has a long continuance of action doing it a really good soother for # 8220 ; dark clip # 8221 ; Asthma. Wayss of forestalling asthma There are no ways of forestalling Asthma because it is normally familial, allergically related or following a dosage of bronchitis, but there are ways to forestall it from flame uping up and turning into an onslaught. A sick person can be really careful about his or hers diet because the diet can greatly impact the Asthma. Due to allergic reactions etc. Staying off from pollens and carnal pelt settees down Asthma. The allergic reactions are the highest causes of Asthma. Make sure you ever have medicine with you such as Intal and Becotide. These preventive medical specialties will halt an onslaught occurring. Summery For an Asthma sick person external respiration can sometimes be a great trouble due to the fact that at any clip their air current pipe can shrivel due to redness, doing it really hard to take a breath. But with the right medicine eg. Inhalers and Theophylline their life can be much easier. If they besides stay off from triggers such as pollen, pelt and coffin nail smoke the air ways may non be so vulnerable. Even if you don # 8217 ; Ts have Asthma you should maintain an oculus out for the symptoms which are # 8211 ; thorax and lung stringency, wheezing and loss of breath particularly in cold conditions. 314

Policy Analysis Essay Example | Topics and Well Written Essays - 1000 words

Policy Analysis - Essay Example The most fundamental obligation of Homeland Security is to secure and protect the American people. It is the duty and policy of Homeland Security to guide the nation as they commit themselves to achieve a more protected Homeland, which can sustain the people’s way of life. George Bush outlined the range of homeland security threat based on the opening recommendations of National Strategy for Homeland Security. The document provided a good example of how to create public policy (Forest, 2006, p.132). The executive branch of government had to inspect and identify the weaknesses and strengths of Homeland Security. The strengths and weaknesses were identified based on prevention, recovery, protection, deterrence and response. After the identification, the formulated policies intensified the emerging problems leading to the creation of the strategy. The influences of such articles are crucial and should be guarded. It is a statement of purpose without the force of law. The strategy of Homeland Security points out to congress to put on more efforts to work together with homeland security. The congress should not depend on Homeland Security; instead, it should take steps to deliver its responsibilities with respect to protection of the American people and the Homeland. The statement has salient points and the powers required in turning policy into law. It also acts as a reminder on how the president’s powers are delivered to the zenith as they are channelled to legislative and executive branches at the same time. It is extremely valuable to look in detail the roles of the three branches of government in addressing homeland security threats like illegal immigration, street gangs, terrorism, gun ownership, and sale of illegal drugs. Global war on terrorism has triggered the acts relating to how the enemy combatants are treated by use of military operations, conducting local intelligence, and military tribunals. The congress passed a resolution as a respons e to the 9/11 attacks and the continued threat and attacks posed by terrorists (Forest, 2006, p.140). The resolution gave the president powers to apply and emphasize his powers as commander in chief. The president authorizes the use of the necessary force against organizations, persons who planned, committed, and aided the attacks, which occurred in 2001. In addition, under the law, the congress authorises and gives its formal and constitutional powers. In this regard, the United States Army plays the role of defending the national security. This is against continuing threats posed by Iraq and other relevant council resolutions. The president played a role in establishing Iraq’s support of national terrorism. The United States has a long history and valued tradition of welcoming visitors without restrictions. The attacks of 2001 made United States be more cautious because they realise that some visitors come to the United States to raise funds for terrorist activities, and co mmit terrorist acts. It is the responsibility of United States to prevent foreigners with the intent of committing the terrorist attacks. In addition, they should deport, detain, and prosecute other aliens with the same intentions but are residing in the country. After 9/11, the attention of United States enforcement and administration of immigration policy increased (Forest, 2006, 148). The legislation regarding enforcement and a